Clear View Marketing... Creating Storms!

A Great New Tool and it’s FREE!

Helen Connors Groom — Mon, 13 Sep 2010 21:37:00 +0000

Sometimes you stumble upon the coolest things, and in this case it took bad sales practices by not one, but two sales people, for whom I will forever be grateful too.

Last Month, I received an email from an account executive at Adobe, inquiring as to when I would be able to speak with him. It was a sales or perhaps I should say an “email call”. I don’t know about you but lately, I really do prefer “email calls” to sales calls. They don’t interrupt my day, I can return them when I have time, even if that is in the middle of the night, literally.

So I returned my sales associates “email call”, giving him a couple of choices that would work for me on the days he had asked for and hit the send button. So, you may ask, what was the problem? The problem was, he never called!

Then a few weeks later, I received another sales “email call” from someone in one of the groups I belong to on Linkedin who trying to sell me their services. Using Linkedin to send mass pre-approach letters is a great way to maximize your sales efforts if you do it right.

First, make sure you “uncheck” the “Allow recipients to see each other’s names and email addresses” box at the bottom of the email in Linkedin and secondly, don’t do what this sales person did. Sending pre-approach letters to your competition is a BIG mistake and in this case,one for which I will forever be grateful.

At the bottom of her email, it said that if I was interested I could simply respond to the email or if I preferred to schedule a time that was convenient for me I could simply click on her “Tungle.me”

Tungle.com is a scheduling application that syncs with your existing calendar and allows your employees, clients, even prospects to schedule a time that fits their schedule. It eliminates double-bookings, time zone mishaps and the endless back-and-forth emails trying to find a time to meet and it’s FREE!

Imagine no more “cold” calls, never being interrupted again to ‘schedule” a meeting and how incredible would it be each morning checking your calendar each to see who want’s you to call them!

To check out Tungle.com either click on the Tungle.me icon above or simply Click Here

Drive Clients to Your Business When You Want It!

Helen Connors Groom — Mon, 13 Sep 2010 21:31:38 +0000

It’s Thursday afternoon and no one is in your restaurant or maybe it’s Friday Night and there’s a line at the Valet waiting to jump into their cars and leave your property for a night on the town, either way you have a problem and as a business manager or owner, it is not a Happy One!

There is a solution to your not so happy problem and it is being able to blend Mobile Media into your traditional marketing strategies. Find out why The Chicago Tribune, The MGM Grand, Taco Bell, Subway *** all chose Cellit Mobile Media to:

+ Build Usable Data Base of Clients
+ Drive Traffic during Non Peak Times
+ Encourage Guests to Stay on Property
+ Reward Customer Loyalty

Clear View Marketing is proud to be an authorized representative for Cellit Mobile Media and can provide you with a multitude of tractable campaigns and strategies that can immediately impact your bottom line. With programs starting as low as $60/month, what are you waiting for?

Call Clear View Marketing today (480) 603 -9231 and find out how Cellit Mobile Media can make an positive impact on your business almost immediately.

*** To read more about about these and other Cellit Mobile Media success stories simply

“Click Here”

Phil Jones – President & Founder of the Presidential Inner Circle

Helen Connors Groom — Sat, 10 Jul 2010 18:32:54 +0000

Some times meeting the right people, securing the right financing and getting the job done right is not about what you know; rather it’s about who you know, especially if you know Phil Jones, President & Founder of the Presidential Inner Circle.

special thanks to Catherine Scott for sharing original article.

WOW!!! Linkedin Groups Have a Whole New Look!

Helen Connors Groom — Sat, 10 Jul 2010 01:36:40 +0000

Have you noticed the new look of LinkedIn Groups? LinkedIn began rolling out the new look incrementally to all groups over the first week of July 2010.

Not only do I like the new look but I Love, Love, Love the new features and how incredibly powerful they are. Check out what you will be able to do when the new look rolls out to your group:

* Quickly discover the most popular discussions in your professional groups.

* Have an active part in determining the top discussions by liking and commenting.

* Follow the most influential people in your groups by checking the Top Influencers board or clicking their profile image to see all their group activity.

* See both member-generated discussions and news in one setting.

* Easily browse previews of the last three comments in a discussion.

* Find interesting discussions by seeing who liked a discussion and how many people commented.

A Big Shout out to the Developers at LinkedIn & Kudos for a job well done!

How Are Your Customers Finding You?

Helen Connors Groom — Thu, 08 Jul 2010 14:51:45 +0000

Business Owners are always looking for new ways to find customers, but how are your customers finding you? In May over 32 million people visited Yelp to help make spending decisions.

Think about Yelp as and old favorite “Word of Mouth Advertising” but on line and this is one conversation you as a business owner wants to join!

To help business owners get the most out of their online presence, Yelp offers a suite of Free tools to Business Owners so you can …

* Communicate with your customers– privately and publicly
* Track how many people view your business page
* Add photos, a detailed business description
* Provide up to date information, history, and specialties
* Announce special offers and upcoming events
* Recommend other businesses

So join the conversation today and let Yelp help customers find you business and begin spreading the word about your business online today… for FREE!

Extraordinary is Not An Accident – Kandi Lee

Helen Connors Groom — Thu, 27 May 2010 05:06:43 +0000

Seven years ago, Kandi Lee took her savings of $1.11, moved to Arizona and started One-Eleven Companies; a coaching, speaking and training company.

Ms. Lee works with business professionals, executives and corporations across the United States to incorporate personal empowerment, responsibility and a positive mindset dramatically transforming their culture and thinking resulting in Extraordinary personal and professional results.

Absolutely one of today’s most exciting & dynamic speakers!

Kandi Lee’s series “Extraordinary Is Not An Accident” strives to defibrillate the heart of the American economy. She is re-igniting the fire in the American spirit and causing a wave of positive change.

Kandi Lee takes fear, courage and tenacity to the next level and gives her audience a life-changing idea of what is possible when you think “Extraordinary”!

For More Information about One-Eleven Companies or to Book Kandi Lee for your next Event Click Here

You’re Invited…Linked In® Foundations Webinar™

Helen Connors Groom — Tue, 20 Apr 2010 17:20:50 +0000

Join Raymond “Chip” Lambert, a Business Development expert who works exclusively with seasoned professionals to leverage their existing relationships and catapult them into the business they truly want.

Let Chip take the mystery out of LinkedIn® and help you quickly get up to speed, hands-on, with everything that you need to know to be a skilled user of this extremely powerful business and network development tool. Join us Wednesday April 28, 2010(PST) to register now Click Here

In the Webinar, you will:

• Get found and get noticed. We will teach you how to create the most effective profile to fit your needs;

• Turn your network into results. Build your network quickly and efficiently and avoid common mistakes that get people shut out of the LinkedIn® Network;

• Leverage your time. In 2 hours, you’ll complete the majority of your profile and learn everything you need to effectively use LinkedIn.com.

Raymond “Chip” Lambert with Network2Networth has trained thousands of individuals and organizations and his reviews are tremendous. To Check out what participants in his seminar are saying about his LinkedIn® Foundations Webinar™ Click Here.

Networking Passport… FREE admission into the Valley’s premier Events & Seminars

Helen Connors Groom — Thu, 15 Apr 2010 19:59:29 +0000

Networking Events are great for meeting prospective clients, potential strategic partners and forming strong marketing alliances, but it can get expensive.

NetworkingPhoenix.com has partnered up with some of the best local networking groups in the Valley to offer their Networking Passport members FREE attendance into their most popular fee-based events, mixers, and seminars.

Make face-to-face connections. Meet the right like-minded local professionals in the right places all for only $9.95/month. Your Networking Passport gets you into all Networking Passport eligible events for FREE! This month alone, you can save $259 attending 12 premier events. (Eligible events vary monthly and an attendance limit may apply after their pilot program)

About NetworkingPhoenix.com

NetworkingPhoenix.com

The site posts a free consolidated calendar publicizing events hosted by various groups and organizations all over the city. The social media capabilities of the site also allow users to create a free business profile, connect with other members and post their own networking events, which make this calendar extremely unique and resourceful.

To learn more about NetworkingPhoenix.com and their Networking Passport Click Here

Stop Selling and Sell More!

Helen Connors Groom — Tue, 13 Apr 2010 15:38:02 +0000

by: Helen Connors-Groom

Successful companies have a secret. Sometimes you sell more by not selling. Strategic Marketing is a sport. By aligning the resources you already have, you can create a “magnetic network” that really can help you to sell more by not selling.

Take for example the man who sells firewood, in Arizona no less. Definitely a niche market, right? So how did he sell more… well actually he did it by not selling. Instead, he formed Strategic Marketing Alliances with the local Pool Builders & Backyard Remodeling Companies. They, well they didn’t really sell the firewood either. Instead they used it as a “Value-Added” incentive with every project they sold that included a fire pit or beehive fireplace, they included a year’s worth of firewood. Not a bad idea, and one that turned out to be a great advertising tool, referral generator, not to mention a win/win for everyone involved; the firewood company, the pool builders, the backyard re-modelers and most importantly the customers.

Another good example of selling more by not selling was when we owned Gazinka’s Backyard, a company specializing in very large expensive wooden play systems. We actually trained our sales staff not to sell, rather to ask lots of questions and orchestrate lots of referrals.

People didn’t come into Gazinka’s to “buy” a swing set. In fact, we didn’t even advertise that we sold swing sets. At Gazinka’s, we sold “Dreams” and our “tag line” or “branding” was Gazinka’s Backyard….Where You Can Buy a Dream! When customers came into our showroom, more often than not, they had just moved into their dream home, had another baby, were about to remodel a backyard, put in dream pool, have a birthday or celebrate a holiday and our swing sets were actually just one small part in the dream our customers had for their families.

So we taught our sales people to ask about those dreams, build upon them and help to make them come true. If you knew that someone’s dream included a putting green, backyard BBQ, Fire Pit, Pool and a safe place that their kids would want to play, you help make that Dream come true, not by referring them elsewhere, but rather by orchestrating, coordinating, facilitating and implementing all of their wants and desires. By asking questions, often you can become the one stop that’s all, turn key, trusted resources for all of your client wants and needs.

When you stop selling and take care of your clients wants and needs a funny thing happens. Price is never an issue, instead you begin to hear… What do you recommend?

If you have great success stories or tips regarding forming Strategic Marketing Alliances we’d love to hear about them. Or if you would like help leveraging your existing Strategic Marketing Alliances or forming new ones call Clear View Marketing today… We would love to help make it rain on your parade!

All Aboard America

Helen Connors Groom — Wed, 10 Mar 2010 16:55:43 +0000

All Aboard America – Tour Division All Aboard America! is a professional full-service receptive tour operator, specializing in groups of all sizes. Their destinations include all parts of North America, Europe and Asia. With over seventy years of experience in the tourism industry, their enthusiasm, expertise and dedication to make your experience a fantastic one is unmatched! Let them take care of all your transportation needs! Please contact All Aboard America at 800-848-4728 or email them at sales@allaboardamerica.com to find out more about their fleet & services.

All Aboard America